The challenge
A premium childcare service lives on trust and on being found at the exact moment a family starts looking. That means a site that feels reassuring and personal, and a local-SEO foundation strong enough to surface for parents searching in and around Zurich - in more than one language, since Zurich families are not all German-speaking.
The brief was both: a warm, credible presence and a technical structure engineered to rank locally and turn visits into enquiries.
What we built
We built the site on Next.js and led with our Swiss local SEO and technical SEO practices. Four locales ship with correct hreflang and LocalBusiness structured data, and the pages are shaped around the search intent of Zurich families looking for in-home care.
A clear enquiry funnel and supporting content, built with our content approach, turn that local visibility into qualified leads for the agency.
The result
Nanny Kinderbetreuung shipped as a fast, four-language, locally optimised site with structured data and a lead funnel - a credible shopfront engineered to be discovered by exactly the families it serves.
See the live site at Nanny Kinderbetreuung.
Stack highlights
Scope
Design, engineering and launch - owned end to end by AETHER Digital.